Michael Saylor's Strategy Buys $90M in Bitcoin Despite Price Dip (2026)

Michael Saylor's bold Bitcoin move: A $90 million bet amidst price fluctuations.

In a recent development, Michael Saylor's company, the renowned Bitcoin advocate and CEO of MicroStrategy, made a substantial investment in Bitcoin, purchasing 1,142 BTC for $90 million. This move is particularly intriguing as it was executed while Bitcoin's price was trading below its cost basis.

The company's strategy is clear: they acquired Bitcoin at an average price of $78,815 per coin, even though the market price fluctuated below this level for most of the week, dipping as low as $60,000 on Coinbase last Thursday. This purchase brings their total Bitcoin holdings to an impressive 714,644 BTC, valued at approximately $54.35 billion.

But here's where it gets controversial. By buying at this price, Strategy avoided lowering its average cost basis, which currently stands at $76,056 per coin. This decision is in contrast to the market's behavior, as Bitcoin has been trading well below $79,000 for almost a week. The price even plummeted below $78,000 last Tuesday and hasn't recovered to the $72,000 mark since.

This scenario isn't new for Strategy. In 2022, they faced a similar dilemma when Bitcoin's price fell below $30,000, while their average purchase price was around $30,600. They chose to slow down their buying pace but still made smaller purchases below their cost basis.

Market speculation was rife before this latest purchase, with some participants predicting that Strategy would avoid buying below its average cost due to concerns over unrealized losses. This led to humorous comments, like one observer joking that Saylor would announce a purchase at $95,000 instead.

The company's stock price (MSTR) has closely followed Bitcoin's volatility, dropping to $107 last Thursday but rebounding to $135 on Friday, mirroring a minor crypto market recovery.

So, was Strategy's move a strategic masterstroke or a risky gamble? The market's reaction seems positive, but only time will tell if this decision pays off in the long run. What do you think? Is this a brilliant strategy or a potential pitfall?

Michael Saylor's Strategy Buys $90M in Bitcoin Despite Price Dip (2026)

References

Top Articles
Latest Posts
Recommended Articles
Article information

Author: Kieth Sipes

Last Updated:

Views: 5344

Rating: 4.7 / 5 (67 voted)

Reviews: 82% of readers found this page helpful

Author information

Name: Kieth Sipes

Birthday: 2001-04-14

Address: Suite 492 62479 Champlin Loop, South Catrice, MS 57271

Phone: +9663362133320

Job: District Sales Analyst

Hobby: Digital arts, Dance, Ghost hunting, Worldbuilding, Kayaking, Table tennis, 3D printing

Introduction: My name is Kieth Sipes, I am a zany, rich, courageous, powerful, faithful, jolly, excited person who loves writing and wants to share my knowledge and understanding with you.